Centre for Australia-India Relations:
Maitri Showcase 2025
Print and digital
Typography
Animation
Brand application
Publication Design
Concept development
We were proud to design the full visual suite for the Maitri Showcase 2025, an event held by the Centre for Australia-India Relations, celebrating the recipients of the Maitri Grants — an initiative fostering collaboration between Australian and Indian communities across culture, education, research, and business. From event branding to wayfinding, our work aimed to visually embody the spirit of "Maitri" — friendship — and elevate the experience for all attendees.
Held to honour the recipients and contributors to the Maitri Grants, the Maitri Showcase 2025 brought together leaders from Australia and India across sectors including education, culture, research, and policy. Our role was to design a cohesive, meaningful, and elegant visual identity for the event — one that reflected the core values of collaboration, respect, and shared growth.
Our goal was to create a design language that honoured the spirit of "Maitri" (friendship), while ensuring the event ran smoothly and looked polished at every touchpoint.
